Schnitz is an established Australian franchise brand that has captured the hearts and palates of many with its traditional schnitzel dishes. Founded by a family who cherished the joy of sharing food with family and friends, the business has grown significantly since its humble beginnings in 2007. Today, with 75 restaurants across the East Coast, Schnitz has become a household name, and has ambitious plans for expansion over the next 5 years.

As growth plans accelerated, it became clear to the Schnitz team that the internal processes and procedures for recruiting and onboarding franchise partners needed to be updated to better align with the brand’s vision. Schnitz sought the expertise of a franchise development partner who could bring fresh thinking, a collaborative approach, and a deep understanding of the industry. That’s when Franchise Agency was called in to breathe new life into the franchise recruitment program.

Franchise Agency’s industry knowledge, bespoke approach, and stakeholder collaboration enabled the team to review and refresh the recruitment framework. By carefully assessing what was working and what needed to be improved, Franchise Agency created a robust and scalable recruitment framework that aligned with the brand’s growth strategies. The result? A streamlined recruitment and onboarding process that’s designed to attract the best franchise partners and support their success in the long term. And the story doesn’t end there – Franchise Agency continues to work with Schnitz to bring the framework to life by identifying and recruiting new franchise partners.